Full-service ecommerce SEO
SEO built for online stores, Shopify first. We fix what is holding your store back, build the category pages that sell, and earn the authority to rank them.
Case study results, 12 months
Luxury gifts store.
Same campaign.
Measured against organic revenue.
General SEO advice was written for blogs and service businesses. An online store has problems most of that advice never mentions.
01
Blog traffic is nice. Collection pages are where buyers land and spend, so they get the attention first.
02
Filters, variants, tags and pagination can turn 500 products into tens of thousands of URLs for Google to wade through.
03
A category page, a product page and several blog posts chasing one keyword. Rankings bounce around and stall on page two.
04
SEO takes months to mature, so the work has to be planned backwards from your trading peaks.
Everything your store needs to rank for the searches that buy, handled by one team.
01
Crawling, indexing, canonicals, hreflang, faceted navigation, speed and structured data. Prioritised by impact, not worked through as a checklist.
02
Optimising the pages you have, and building new ones for the searches your range should already be winning.
03
Titles, descriptions, variants and internal links that help products rank without hurting conversion.
04
Buying guides and supporting content planned around your category pages, so they strengthen rankings rather than compete.
05
Links earned through digital PR: editorial coverage from real publications, aimed at the pages you want ranking.
06
Organic revenue, rankings on your most valuable keywords, and what we did that month. No vanity metrics.
01
A prioritised technical audit, a content audit, and your most valuable keywords identified and tracked. Revenue reporting is set up before we touch anything, so every change can be measured.
02
Technical issues holding pages back, plus keyword cannibalisation. Consolidating competing pages is often the closest thing SEO has to a quick win.
03
Richer content on existing category pages, and new category pages that widen the range of searches your products can rank for.
04
Digital PR campaigns to lift the pages that matter, and monthly reporting on what moved and why.
Most agencies work through the same list for every client. If we cannot connect a task to revenue, we question whether it needs doing at all.
Less busywork, more of the things that actually move sales.
Case study: luxury gifts store
Month one found three problems. Broken canonical and hreflang tags were showing the wrong country pages in the wrong markets. Category pages were thin or missing. Blog posts were cannibalising the store's core product keywords. We spent three months fixing the technical issues, rebuilt and expanded the category pages, consolidated the competing content, then ran three months of digital PR that earned around 50 high-authority links.
+62% organic traffic · +141% organic revenue · 1,866% return on investment
Read the full case studyShopify Partner
Collection page structure, duplicate product URLs, apps and theme speed, and Shopify Markets.
Shopify SEOWordPress
The flexibility of WordPress, and all the extra ways that flexibility can go wrong.
WooCommerce SEOAnd more
The same approach, adapted to each platform. Moving platform? We plan migrations so your rankings come with you.
Magento SEOBigCommerce SEO99% Job Success · Top Rated Plus on Upwork
★★★★★
“We have been able to increase search traffic by 160% and conversions by 314% year over year.”
Taavi · Messente
★★★★★
“A true professional that has delivered remarkable results in less than 6 months.”
John Carter · TCGen
★★★★★
“Clear, actionable SEO strategies… delivered measurable results.”
Minas Stratigos · Avatus
“Of the 15+ projects we’ve worked on together, all are showing quarterly growth.”
Grant Draper · Acorn Content
“The work completed so far has generated an additional $1.5 million in sales pipeline revenue.”
Ed Cravo · Groundbreaker
“Honest about what could be achieved, and he over delivered.”
Thomas Westenholz · Positive Edge
“Great on-site technical knowledge and solid link building methods. We are now moving in the right direction.”
Andy Barr · Computer Planet
“Went above and beyond to satisfy us. Very honest and hard working.”
Chris Brown · Unbolted
“Able to deliver some solid links for a very difficult industry to build links in.”
Jarod Spiewak · Team Blue Dog
Technical and cannibalisation fixes can show movement within weeks. Rankings and organic revenue from new category pages and authority building grow over months, which is why we plan campaigns backwards from your trading peaks.
Every campaign is scoped to your store, so we do not publish a price list. Book a call and we will give you a clear figure. There is no minimum term: we work month to month.
We do the work. Technical fixes, content and on-page changes are handled by us, or alongside your developer where a change needs to go through them.
Only where it is actively hurting you. Posts that compete with your category or product pages get merged, redirected or retired, and only after we have checked traffic and links so nothing valuable is lost.
Yes. We offer one-off ecommerce SEO audits, scoped to the size of your store. Get in touch for details.
Organic revenue first, then rankings for the keywords that drive it, alongside a clear record of what we did each month.
Book a call. We will look at your store, your data and your competitors, then tell you honestly where the growth is.
Book a call
Searchant is an AI SEO and digital PR agency for ecommerce brands, based in North Yorkshire, UK.
