Digital PR for SaaS and B2B
Funding rounds and feature launches rarely make the news. We find the stories journalists actually want from a software company, and turn that coverage into links to the pages that win trials and demos.
Why it works for SaaS
Anonymised product data can become stories nobody else can tell.
Tech, business and trade journalists need expert comment.
Feature, comparison and integration pages, not just the homepage.
Your data
Anonymised, aggregated trends from your platform, such as when teams actually work, or which tools they drop first.
Research
A survey of your buyers creates a statistic trade and business press will cite for months.
Fast
Your founder or experts quoted on the tech and business news your buyers read.
Niche
Features and guest insight in the publications your market trusts.
Funding announcements as the whole story
Feature launch press releases
Paid places in “best tools” lists
Data only you have, with a clear news angle
Expert comment on news your buyers already read
Stories tied to the problem your product solves
SaaS search is crowded with feature, comparison, alternative and integration pages. We tie each campaign to the pages that bring in trials and demos, and report on links and rankings together.
Only anonymised, aggregated data, and only with your approval. Nothing that identifies a customer ever goes into a story.
Our published case studies are in ecommerce. The method is the same: a story journalists want, tied to the pages you need to rank.
Yes. The same approach works for B2B services and platforms that compete in search.
A full campaign starts at £2,995 + VAT ($3,995), with a guaranteed 5 or 10 links. You can also start with a £250 trial campaign.
Tell us about your product and the terms you want to rank for, and we will show you what a campaign could look like.
Book a call
Searchant is an AI SEO and digital PR agency for ecommerce brands, based in North Yorkshire, UK.
